Bank Alfalah, a leading commercial bank in Pakistan, has taken a groundbreaking step toward fostering workplace equality with the launch of Worklee.
This may be the nation’s first mobile app dedicated to remote hiring and human resource management.
This innovative platform aims to democratize employment by connecting diverse talent with flexible opportunities, regardless of physical or societal barriers.
Worklee: Bridging Gaps in Pakistan’s Job Market
Designed to prioritize inclusive employment, Worklee empowers underrepresented groups, including:
- Women seeking flexible remote roles to balance professional and personal commitments.
- Persons with Disabilities (PwDs) who face accessibility challenges in traditional workplaces.
- Freelancers looking to expand their client base with reputable organizations.
By eliminating geographical and logistical constraints, the app opens doors to meaningful careers for a broader demographic, aligning with the State Bank of Pakistan’s “Banking on Equality” initiative.
How Worklee Works: Simplicity Meets Opportunity
- Profile Creation: Users register and build detailed professional profiles.
- Job Applications: Browse and apply for remote roles directly within the app.
- Remote Collaboration: Selected candidates work flexibly, supported by seamless digital tools.
The platform’s user-friendly interface ensures even first-time users can navigate it effortlessly, reflecting Bank Alfalah’s commitment to accessible digital innovation.
Phase One: WhatsApp Chat Agents & Future Expansion
Initially, Worklee will focus on hiring remote WhatsApp chat agents for the bank’s contact centers. However, the scope is set to grow, incorporating high-demand roles such as:
- Software Programmers
- Data Coders
- Digital Marketing Specialists
This phased approach ensures the app adapts to evolving business needs while scaling opportunities for Pakistan’s workforce.
Leadership Insights: A Vision for Inclusive Growth
Faisal Farooq Khan, Chief Human Resources Officer at Bank Alfalah, emphasized the app’s transformative potential:
“Worklee embodies our belief that talent, not circumstance, should define opportunity. By enabling remote work, we’re empowering individuals—especially women, PwDs, and freelancers—to achieve financial independence and contribute to Pakistan’s economy. This is more than an app; it’s a movement toward equitable progress.”
Availability & Accessibility
Worklee is now free to download on:
- Google Play Store (Android users)
- Apple App Store (iOS users)
Prospective candidates undergo a streamlined process of registration, skill assessment, and training before on boarding into remote roles.
Setting New Benchmarks in Financial Inclusion
With Worklee, Bank Alfalah reinforces its leadership in digital transformation and social impact. The app not only addresses unemployment disparities but also positions Pakistan as a forward-thinking player in the global remote work ecosystem.
Why This Matters:
- Promotes gender equality and economic participation for marginalized groups.
- Supports Pakistan’s push toward a digitally skilled workforce.
- Aligns with global trends favoring hybrid work models and diverse hiring.
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